Seeing is Believing

Seeing is Believing [Note: This post was originally published March 3, 2014.]

I had the pleasure of presenting last night at the Stanford Shopping Center annual Merchant Meeting.  Stanford is one of the premier shopping centers in the country with virtually every luxury brand you can think of under one open air "roof."  They bring their merchants together to discuss the focus of their marketing for the year, among other things. We have had the pleasure of representing Stanford, along with dozens of other Simon Property Group malls throughout the west coast, for more than a decade.

I wanted to give the PR teams of their merchants an actionable take-away — something they could begin doing this morning to grow and better interact with their social communities.  I spoke about the ability to optimize visual social media — to understand its power and then tactically, how to create visual content that increases engagement and reach.  As a take-away we shared this infographic.  Take a look.  Hopefully it helps you too.  If you have thoughts or comments feel free to call us or hit us up on Twitter @curatopr.

VisualSocial_infographic

Download your own copy here: Visual Social