Swansons

All in a good day's work

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I'm often jealous of my friends who work for non-profits. Not so much for their often tireless and unrecognized efforts, but because when they leave work I imagine they do it with a satisfaction that the hours they spent during the day went towards making life better. We are lucky to have clients like Whole Foods Market and Swanson's Nursery who allow us to share in these efforts often, and I am very grateful for those "non-profit-like" spurts throughout my year. They tend to be my favorite days in this business.

We recently were lucky enough to help out on the Ballard Boys & Girls Club art garden project with Swanson's Nursery. When we set out to develop the brand campaign for Swanson's Nursery in 2014, they insisted that community projects be a crucial part of whatever we planned. I imagine being a 90 year-old company makes community roots run deep.

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The Swanson's team decided on partnering with the Boys & Girls club given how much that organization gives back to the community. The front of the building contained an overgrown rain bed and some sad little trees, a stark contrast to the vibrant facilities that lie within. Swanson's resident landscape design guru, Dan Gilchrist, drew up some incredible plans for an inviting art garden -- a space that would provide kids with an opportunity to co-create the look of what was to come.

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The Swanson's team and B&G Club staff and kids dug, sawed, planted and built an incredible transformation of the space. An outside that now reflects all the amazing things that go on inside its walls. The days I spent helping were good days. I'd say some of my favorite days.

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Summer Nights at Swansons

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As a part of the Swansons Nursery Grow With Us Project, we've helped them put together a series of Summer Night events at the nursery. Swansons recently hosted a 'Family Night' event in June, which included activities for children, food and drinks, plus 10% of sales that evening were donated to the Ballard Boys & Girls Club.

This was a great kickoff to the series, but we're especially excited for the two upcoming events. The first is a 21 and over 'Garden to Glass' event, happening on Thursday, July 17 from 6-9pm. Guests will get to taste, and learn how to make botanical cocktails and botanical infused waters in a cocktail-making demonstration by Amy Pennington of GoGo Green Garden. Plus, herb garden planting station (free soil with purchase of plants and pot), live music by Sandy Carbary, Tim Lerch and Chris Symer, and a raffle for a fabulous Swansons container garden to raise money for Food Lifeline.

Also happening this month is a beautification project with the Ballard Boys & Girls Club. More to come on that!

You can sign up to receive invites and information about all of Swansons' events and seminars on their website. And don't forget, you can get all of your personalized plant ideas, tips and advice from Swansons' seasoned pros when you Instagram or Tweet a photo with your question, using #HeySwansons.

We hope to see you there!