Long gone are the days where we only have media to turn to for information and trends. We can now also follow social influencers, bloggers and online-only publications to keep up with day-to-day happenings, allowing people to get information where they choose, according to their interests and preferences. This expansion also allows PR professionals to be creative in how we reach audiences.
So with no further adieu, we’re excited to share a new series of conversations with those on the front lines of the growing media landscape. These thoughtful conversations will focus on the changing way news is shared and how brands work with media within this new context.
This spring, we will host Portia Smith of Obsessed by Portia, Jess Estrada of Fresh Jess, Avi Soor and Antonio Smith of #SeattleGents, Coral Garnick, retail reporter at Puget Sound Business Journal, and Anika Anand, co-founder of The Evergrey. After each session, we’ll post blogs sharing the conversation highlights.
Get pumped and check back soon – our first two sessions are this week with Portia and Seattle Gents co-founders!