We've survived April Fools Day and it's finally Friday. Check out some of the teams' favorite reads this week--from how brands pranked us on April 1st to Honey Maid's thoughtful response to hateful tweets to Pinterest strategy tips for your small business. What are you reading today?
April Fools' Day 2014: The Best of the Brand Hoaxes, AdWeek. In honor of April Fool's Day, here's a good roundup of all the brand pranks this year. -- Chelsey
Infographic: See the Daily Routines of the World's Most Famous Creative People, FastCompany. So interesting. Darwin took three walks a day and fueled up on 'tea with an egg.' Separately, I hope. Which of these famous peoples' routines does your resemble most closely? -- Megan
Honey Maid: Love, Creativity-Online. If I wrote copy for Upworthy, I might tell you, "Honeymaid created this video to answer the haters who sent nasty emails in response to their inclusive 'Wholesome' ads. You'll never believe what happens at the end." (But seriously, showcasing that there were 10x more positive than negative responses was brilliant.) -- Ann Marie
13 Reasons PR Girls Are Going To Take Over The World, Thought Catalog. Watch out world! The PR ladies are coming for you! - Chelsey
How Small Businesses Can Leverage Pinterest Effectively, Business2Community. Pinterest has been a hot topic with some of our clients lately. Check out these quick tips for making the most out of this medium! -- Noelle